AI Solved Voice Shopping.
A study of Tmall Genie adoption found higher weekly spending, especially on repeat purchases. Explore the evidence and its limits.
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AI in shopping: search, chatbots & returns
Read field studies of AI shopping assistants, product search, voice commerce, and online returns. Compare what changed for shoppers with what changed for retailers.
AI Solved Online Returns.
A 117,304-session trial found environmental prompts reduced return shipments. Learn how the observed results differ from modeled AI targeting gains.
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AI Solved Shopping in Your Language.
A Hindi-English chatbot trial with 12,635 users increased purchase odds and uninstall risk. Read the tradeoff behind language personalization.
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AI Solved Shopping Questions.
Seven randomized e-commerce experiments tested generative AI across shopping workflows. See where sales improved and what the studies cannot prove.
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AI Solved Vending Overstock.
A vending-machine field experiment compared restricted and unrestricted forecast overrides. Read the tradeoff between lower inventory and sales.
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AI Solved Product Search.
A randomized experiment with 72,587 consumers tested trending and personalized search suggestions. See the effects on purchases and spending.
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AI Solved Retail Demand Forecasts.
A retail field experiment found different roles for automated AI and human judgment across products and forecast horizons. Read the measured results.
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AI Solved Slow Customer Support.
A randomized meal-delivery study covering 256,934 chats found faster replies and better customer sentiment with AI suggestions. Read the limits.
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AI Solved Live Shopping Returns.
A randomized livestream-shopping experiment found higher sales and lower return rates with an AI assistant. See what changed and what remains uncertain.
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